7Days7SalesTips – # 4 – Resources VS Resourcefulness

Want more than 950K people to see your Instagram post at once?

Click some stunning videos, images or animations, and post them using #Adobe_InMotion.

If Adobe’s team likes your post, they’ll re-post it so it gets visible to more than 950K people who follow Adobe’s Official Instagram Handle.

Isn’t it fascinating?

Adobe is posting content consistently without even creating it.

Also, since users are tagging Adobe while posting videos and animations, its brand awareness is also increasing.

Because of out-of-mouth promotion, people are getting attracted towards Adobe products, which is impacting their purchase decision as well.

Overall, while Adobe is increasing its brand awareness, its sales are also growing exponentially.

A business can’t invest in all the possible strategies. However, a successful owner/ marketer/ team knows how to maximise the available resources to increase sales while cutting down on costs.

How are you using the current resources? Are those yielding desired results?



#SocialMediaMarketing #InstagramMarketing #Adobe