Are you earning Fake Money?

Once upon a time a loser said “ Money saved is money earned!”

As per a recent study done by Forbes, One of the biggest reasons for start-ups to fail is Cash Flow.

More often this happens when founders/managers/top management confuse ” Real Money ” with “Fake Money”.

I classify “Fake Money” as: (a) Sale without collection and (b) Saved Money which is also considered as revenue or “Money Earned” .

My Take # 1 : Money saved is JUST salt earned.

My Take # 2 : Money spent right & Revenue secured in account is your real worth of the company. This is true definition of ” Real Money ” or Money Earned “

It is never about toplines or middle lines in business .

The absolute bottom lines and ” Real Money “is what thrives your business.



#business #sales #cashflow #startups