Google is a master of its game!

The biggest of the brands in the world are masters of understanding the local consumer sentiments.

For instance, recently Google took advantage of using a YouTube star to promote their search ads in India.

The below is a real clip of ‘Dancing uncle’ which went viral and was used by Google in ad.

With this fantastic initiative, Google proved it once again that:-

1. Leaders always lead from the front. They can see what many others cannot!

2. You don’t need millions to engage with your audience

3. Content, Content and content – Content is king!

Here is the link to watch the video:



#Google #youtube #marketingstrategy #contentstrategy