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Why self-reinvention is the KEY?

“Best Buy” was lacking behind and no one was assured of its success against Amazon. However, from a place to buy CDs, its...

Who is bigger…customers or investors?

“Keep your customers in priority, always, because once you lose sight of them, you start losing the customers”. When a business begins, customers...

Content is king BUT…

Have you hired a content writer to publish 3 blogs every day on your website and drive traffic? You are wasting hard-earned money...

How you can make your sales team more effective?

Don’t hire a business development team or member for blind product pitching, because it will dent your reputation. Sending template-based messages or emails...

How micromanagement kills your business?

“My boss keeps a track of my lunch schedule and starts interrogating if I am late by even 5 minutes to return to...

Content is King! Always…

My client thought he was being cheated by his media buying agency. I was recently called by owner of a SME for a...

Death of a nice salesman!

As a culture, we are brought up and trained as people who are always nice. It’s good to be nice – but being...

“Zeeshan, I can fire you NOW!”

“Zeeshan, I can replace all of you in a jiffy!” Said one of my bosses pointing towards me and my team, once upon...

Zeeshan, my job sucks!

“Zeeshan, my job sucks”I have seen so many people complaining about bad bosses, bad jobs etc -Though it is an undeniable fact that...

Is Saudi’s recession a reality?

Call me an optimist but working closely in Saudi market since 8 + years  and being in the region for 35 years (...