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Why USP is so important?

Your driver knows where to go and the payment is completely cashless.” Seems a familiar line? Yes, Uber has explained its unique value...

Are you earning Fake Money?

Once upon a time a loser said “ Money saved is money earned!” As per a recent study done by Forbes, One of...

Zeeshan, When is the right time to hire people?

“OK, I’m in business. Time to start hiring people.” I have seen so many companies committing mistake of assuming that ” More People...

Dhanda VS Galla

One of my neighbors shut doors despite high sales! Often sales volume is considered as the “hidden success key” of business. Many fail...

Why Sales People Are Harassed?

“Do whatever, I don’t care, you need to hit your sales targets.” Often sales team in companies are considered living beings with magic...

Impact of COVID19 on OTT Consumption!

Many did not believe on Tim Cook (Apple’s CEO) in 2015. Tim declared in 2015 that “the future of TV is apps,” –...

Is Brexit a “Double-Disaster”?

Is Brexit a “Double-Disaster”? Foreseeing challenges (Forecasting) and building right team are the most crucial and fate-deciding skills of a manager. Forecasting is...

How “Personalization” impacts your revenue?

How companies like Uber are retaining their customers? Personalization – making customers feel more exclusive by involving them in the process and giving...

“Always be closing” won’t work in sales anymore…

“Always be closing” won’t work in sales anymore. We, as sales people, try to pitch sales and close the deal as early as...